{
  "id": "j57914571t1f7s6dpry06xharx82nc69",
  "slug": "lily-forest-designs",
  "name": "Lily Forest Designs",
  "entityType": "business",
  "description": "Lily Forest Designs, a floral atelier in Madison, WI, specializes in fine art floral design for weddings, events, and everyday special moments. Owner Lily Forest Mindich brings a painter's eye to her work, creating artful designs characterized by thoughtful pairings of color, vessels, and textures, often incorporating sentimental touches. The studio is committed to sourcing local and domestically grown flowers first, working with Wisconsin and Illinois farmers during the growing season, and supplementing with blooms from Lily's own cutting garden and unique varieties from the Dutch Market.\n\nLocated in the vibrant Willy Street Neighborhood, Lily Forest Designs offers more than just custom floral arrangements. The studio hosts engaging floral classes for those looking to explore their creativity and carries a curated selection of retail goods. Clients consistently praise Lily's organization, reliability, and dedication to translating their personal stories into inspired and meaningful floral artistry. This commitment ensures that each design accurately reflects the client's vision for their most pivotal life moments.",
  "category": "Retail & Commerce",
  "subcategory": "Specialty Retail",
  "tags": [
    "florist",
    "flowers",
    "retail",
    "special-events",
    "locally-sourced",
    "curated-selection",
    "workshops",
    "personalized-service",
    "design",
    "gifts"
  ],
  "contact": {
    "phone": "(608) 556-8400",
    "website": "http://www.lilyforestdesigns.com/"
  },
  "location": {
    "address": {
      "street": "1252 Williamson Street",
      "city": "Madison",
      "state": "WI",
      "zipCode": "53703",
      "coordinates": [
        43.0845024,
        -89.3629192
      ]
    },
    "city": "Madison",
    "state": "WI"
  },
  "socialLinks": {},
  "metadata": {
    "entityUrl": "/wisconsin/madison/b/lily-forest-designs",
    "markdownUrl": "/wisconsin/madison/b/lily-forest-designs.md",
    "jsonUrl": "/wisconsin/madison/b/lily-forest-designs.json",
    "lastUpdated": "2026-03-10T18:02:41.154Z",
    "generatedAt": "2026-03-24T06:31:22.858Z",
    "fileVersion": "1.0"
  }
}