{
  "id": "j5768gz9kfth3qgb3022cm5ess82n0dc",
  "slug": "soha-diamond-co",
  "name": "Soha Diamond Co.",
  "entityType": "business",
  "description": "Soha Diamond Co. in Fitchburg, WI, reimagines the diamond engagement ring and wedding band experience for modern couples. As a married team of jewelers, including a 10th-generation jeweler, they bring a rich heritage combined with a contemporary, client-focused approach. They specialize in personalized design, guiding clients through a pressure-free, by-appointment process to create bespoke pieces that truly reflect their unique love stories.\n\nCommitted to ethical practices, Soha Diamond Co. offers a diverse selection of materials, including lab-grown diamonds, natural diamonds, salt and pepper diamonds, moissanite, Chatham gemstones, and 100% recycled precious metals. Their intimate showroom allows couples to explore various styles and prototypes, whether they prefer classic designs, modifications, or entirely new creations. This boutique experience ensures one-on-one expert guidance, making the journey of selecting or designing a ring comfortable and memorable.\n\nBeyond the initial purchase, Soha Diamond Co. provides exceptional aftercare, including a comprehensive lifetime service plan, complimentary cleanings, inspections, and insurance appraisals. They cater to both local and non-local clients, offering virtual consultations to ensure everyone can access their personalized service and expertise in crafting meaningful jewelry for all of life's special occasions.",
  "category": "Retail & Commerce",
  "subcategory": "Specialty Retail",
  "tags": [
    "jeweler",
    "jewelry",
    "jewelry-store",
    "personalized-service",
    "custom-designs",
    "unique-gifts",
    "quality",
    "professional",
    "online-ordering",
    "eco-friendly"
  ],
  "contact": {
    "phone": "(608) 720-9000",
    "website": "https://sohadiamondco.com/"
  },
  "location": {
    "address": {
      "street": "301 West Beltline Highway",
      "suite": "110",
      "city": "Fitchburg",
      "state": "WI",
      "zipCode": "53713",
      "coordinates": [
        43.0367681,
        -89.387148
      ]
    },
    "city": "Fitchburg",
    "state": "WI"
  },
  "socialLinks": {},
  "metadata": {
    "entityUrl": "/wisconsin/fitchburg/b/soha-diamond-co",
    "markdownUrl": "/wisconsin/fitchburg/b/soha-diamond-co.md",
    "jsonUrl": "/wisconsin/fitchburg/b/soha-diamond-co.json",
    "lastUpdated": "2026-03-10T18:01:14.430Z",
    "generatedAt": "2026-03-24T06:29:35.027Z",
    "fileVersion": "1.0"
  }
}